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D2C Fashion

Northstar Apparel

Replatformed to Shopify Plus and rebuilt the paid + organic engine in 90 days.

Ecommerce DevelopmentGoogle AdsMeta AdsSEO

+350%

Traffic

+500%

Sales

6.8x

ROAS

The challenge

Northstar had a beautiful brand but a slow, clunky store and a paid-media program bleeding money on broad campaigns. Conversion rate was stuck under 1% and ROAS hovered around 1.8x.

Growth trajectory after launch

What we did

  1. 1Replatformed to Shopify Plus with a conversion-first theme and sub-2s load times.
  2. 2Rebuilt the ad account structure around best-sellers and creative testing.
  3. 3Layered SEO and content to reduce dependence on paid traffic.
  4. 4Implemented server-side tracking so every rupee was attributable.
CommerceOS rebuilt our store and ad engine and we hit 5x sales in one quarter. It genuinely feels like an in-house growth team.
NORohan Mehta, FounderNorthstar Apparel

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